Monday, April 7, 2014

Suitcase Economics

I know that i often hear it from business people that the rate of business industry growth is not what it used to be a decade or two decades ago. This kind of ideas comes from a decade of shrinking corporate profits combined with a large scale shift in buying practices by the consumer. If the answer is to look at your ROI then you see many changes in your bottom line profit margin. So many businesses have to stress speed access to a product or service compared to actual face value of the items itself. This is caused many managers and business owners to change how they advertise,market and overall sales of products or services. Adding to the flexible climate shift  you have all of your competition is outsourcing a lot of product development and manufacturing into foreign countries. This really is putting American business into a newly unknown territory where business is forced to sell their products in a global market. This definitely has major market share plus for business growth but a definition of who you are and what you do is much harder to get in front of the prospective customers. The research speaks for itself in many trade magazines like Forbes who know that it's hard to get your customer to buy from your business because your product,service and message is being drowned out by global competitors. This is why you see less Mom and Pop businesses still open operating in the century we currently live. The factor of globalization has almost wiped out small business in America with a change toward larger retail and global corporate giants able to sell their products on a mass scale. The bigger killer is cheap imports from China,Singapore and Malaysia which reduce the overall quality standards on a market share. By drowning the markets with cheaper foreign goods it's making American businesses who used to enjoy supremacy scramble for the share of whatever markets are available. American businesses are taking the brunt of global changes with more need to address the trade imbalance that still exists with our wealthy partners worldwide. We, that is American business is the engine of creative and ingenuity need to get more involved with lifting up our quality and standards again a a leader in the world..

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